Wednesday, January 27, 2010

Who Will Be Reading Their iPads?

With all the hubbub about Apple's iPad, many are wondering what the statistical breakdown is for future readers. Happily, Galleycat offers some hard stats:

"Avid readers are using their eReaders to supplement their print reading habits. There is an emerging hybrid market--they will continue to buy books but split those purchases [between eBooks and print books]," he said, cheering up the publishing crowd.

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